Ad Boost
STOP Boosting posts! Long story short: you should always run your ads from Facebook Ads Manager, and not boost a post.
In this video, I’ll do a side-by-side comparison of both options, and why you should run your ads from Ads Manager regardless of your campaign objective!
Content of this video:
01:33 Why you would Boost a Post
02:00 A great example of the difference
02:51 Campaign objective choices
05:30 A/B split testing
05:56 Campaign budget choice
06:53 Events you can track
07:26 Audience selection
09:20 Placements
10:21 Ad customization
11:27 Placement customization
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