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How To Measure And Increase Your B2B SaaS Sales Velocity

by Digital Advertising Boost
How To Measure And Increase Your B2B SaaS Sales Velocity

GHL

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Your team of reps not performing well, costing you money and lost opportunity? In this video, I’m going to share with you a strategy to increase your SaaS sales velocity without adding any new reps.

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A Mclaren F1 tops out at about 650 hp.

A “street legal” Camry screams its way to 200.

Both have engines. Both have 4 wheels. Both are technically “cars”.

So what accounts for the difference in velocity?

Simple:

The Mclaren F1 is engineered for speed. While the Camry is happy to just cruise along.

The same can be said about your B2B sales process.

Some software businesses are “engineered” to max out at 10 or 15k MRR…

… while others boast a speed velocity that allows them to scale 10x that – fast.

In this weeks’ video, I talk about the 5 steps that fuel your speed velocity — allowing you to close bigger deals, faster… and engineer record-breaking revenue numbers month after month.

At a high level, here’s how to engineer your way to a higher sales velocity:

1. Measure Sales Velocity
2. Increase Quality of Leads
3. Grow Your Deal Size
4. Decrease Your Sales Cycle
5. Know Your Numbers

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Of course, it all starts with measuring your velocity. (Pearson’s law for the win) 😉

If you don’t know it (no judging)…

… I give you the quick and dirty formula in the video.

From there, you can start pulling the other 4 “levers” to predictably engineer a faster sales velocity, and blow past your previous MRR record.

Mclaren F1 or a Camry.

Your call 😉

Watch the video and then drop me a comment letting me know what your sales velocity currently clocks in at, and what steps you plan to implement right away to close bigger deals faster.

Dan “sales speed demon” Martell

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ABOUT DAN MARTELL
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“You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one… not two… but three tech businesses: Clarity.fm, Spheric and Flowtown.

You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force.

An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives – but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away.

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