Home Uncategorized Digital Transformation at Stanley Black & Decker – CXOTalk #752

Digital Transformation at Stanley Black & Decker – CXOTalk #752

by Digital Advertising Boost
Digital Transformation at Stanley Black & Decker – CXOTalk #752

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What does digital transformation mean for Stanley Black & Decker? This iconic American brand has been in business for 175 years, with products ranging from hand tools to healthcare to heavy equipment. Katherine Monasebian, President & General Manager, NA Commerce at Stanley Black and Decker, joins us to discuss how a company so successful for so long can stay relevant in a digital world.

The conversation includes these topics:
— About Stanley Black & Decker
— What is digital transformation at an established company?
— What is the role of data in digital transformation?
— How does Stanley Black & Decker manage pilot projects for transformation?
— What is the role of culture change in digital transformation?
— What are the metrics for evaluating digital transformation?
— How does Stanley Black & Decker compete for technical talent?

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Katherine Monasebian is President & General Manager, NA Commerce at Stanley Black and Decker. She is a results-oriented leader, with broad experience driving transformation and growth at both large-scale and early-stage organizations. Katherine earned her Master of Business Administration from Harvard Business School and her undergraduate degree from Harvard University.

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