In this webinar on Social media strategy for venues and event planners is presented by UP in conjunction with IACC. It covers essential elements in creating a social media strategy, including:
Setting goals
Identifying the right audiences
The channel mix – which ones are right for you?
Creating content (visual storytelling)
Engagement: Listening – not just talking (managing negatives)
Tools that help
When to use paid promotion
For more information, visit IACC p